Star Analysis of 'The Script'
The Script are an Irish alternative rock band from Dublin. Based in London after signing to Sony Label Group imprint Phonogenic, the band released their eponymous debut album in August 2008.
Two of the members of the band started off in their own band called 'mytown' formed in 1996, their work quickly got noticed and the band were invited to Canada to work with some major record producers such as Dallas Austin, Montell Jordan and Teddy Riley. The band were then based in the US for many years after this. However, they moved back to their hometown of Dublin where they recruited Glen Power for their new band. The trio managed to Produce three songs in the space of one week. The band signed to Phonogenic in 2005, and released an EP on Last.FM. The band's influences include a diverse group of artists that include U2, The Police, The Neptunes, Timbaland, and Van Morrison, all of which contribute to their distinct sound.
The Script released their debut single "We Cry" on 14 April 2008, it was given 'song of the day' by Jo Wiley on BBC Radio 1. The track managed to get to number 15 in the UK Singles Chart and number 9 in the Irish Singles Chart. Their second single, 'The Man Who Can't Be Moved', was released on 15 September 2008. The single reached number 2 in both the UK and Irish singles chart. The band released their debut album on 11 August 2008, this was named 'The Script'. The album reached number 1 in the UK Album Chart with sales of 20,240 copies. The album spent three weeks in the top ten and was the eighteenth best selling album in the UK of 2008.The album also went to number 1 in Ireland. The Irish office of Sony BMG music presented the group with their first multi-platinum disc for over 600,000 sales of this album.
The Script received an award at the World Music Awards for 'Best Selling Irish Act' of 2008.
'The Script' album cover.
The second album was released by the script on the 13th September 2010. 'Science and Faith entered both the Irish and the UK album chart at number 1 selling 70,816 copies in its first week in the UK. The album also managed to reach number 2 in the Australian album chart and number 3 in the US album chart. It was a huge success worldwide.
Album cover from the second album released by The Script, 'Science and Faith.
Textual Analysis of 'The Script- Before The Worst'
The video I am analysing is 'Before The Worst' by the the Irish alternative rock band 'The Script'. The song is from their debut album 'The Script'. This video is directed by Paul Minor. The song has an alternative rock genera and this comes across in the video with the clothes that each of the band members are wearing and also the instruments used in the video.
There are not many links between the lyrics and the visuals in this song because a lot of the video involves the band members performing a sound check before a concert. The only link I noticed in the song is the song is talking about before the worst and the video uses the concept of 'before'. This is shown when they are doing the sound check 'before' the concert in the video, and he is in Ireland 'before' everyone else when the streets are empty.
There are not many relationships between the the music and the visuals in the song. There are small parts where the camera cuts to the beat of the song, this happens at some points in the video when the lights go down and there are spotlights on behind the band. After this part of the video the lead singer is in Ireland without any people there and it gives a very calm feel, this is used because at this time in the video the music is an instrumental so it is also very calm. this is an example of the video changing pace with the music.
There are a lot of close ups with all of the band members in the song. The band is aimed at mainly women because a lot of woman find the band members attractive, this is a big selling point for the record label and the band, this is why they include a lot of close ups in the video. All videos by 'The Script' seem to have the concept of a heart broken guy. The lead singer always seems to have relationship problems and this has also been included into the lyrics of this song.
The majority of the video is of the band performing a sound check on stage in an arena before a concert. They may have used this idea in the video to promote themselves as a bend and promote their concerts. People could see this video and decided that the band would be great to see in concert from the scale of the venue that they are performing at in the video. They also could have used a concert setting to give the audience an idea that they are a major band. It suggests that they want to be seen as a major artist that plays at huge venues in front of thousands of people.
I get the sense that the artist is on sexual display in this video, there are a lot of close ups of the lead singer and this would appeal to the bands target audience because a lot of women find this man attractive. The fact that he seems single from the types of songs that he sings also helps because women think maybe they have a chance to be with the lead singer. This would help them to sell singles.
This music video is both performance based and concept based. The performance based aspect of it comes from them doing the sound check before a concert. They are up on stage as a band performing the song just as they would be doing when performing the song in the concert. The concept based aspect of it is where they keep everything being before as I have already mentioned, when they are doing the sound check before the concert in the video, and he is in Ireland before everyone else when the streets are empty. I think that it is more performance based than concept based but it does have elements of concept in it.
To summarise this video up, I would say that it focuses a lot on the fact that the lead singer has broken up with his partner and is now single, they also show a lot of close ups of him. They use these two techniques to appeal more to their target audience, putting the band on sexual display will appeal to the women and the fact that he is not good with love will make the audience feel sorry for him. This is all used to target a female audience and get a lot of sales. I think this video is very effective.
The Script are an Irish alternative rock band from Dublin. Based in London after signing to Sony Label Group imprint Phonogenic, the band released their eponymous debut album in August 2008.
Two of the members of the band started off in their own band called 'mytown' formed in 1996, their work quickly got noticed and the band were invited to Canada to work with some major record producers such as Dallas Austin, Montell Jordan and Teddy Riley. The band were then based in the US for many years after this. However, they moved back to their hometown of Dublin where they recruited Glen Power for their new band. The trio managed to Produce three songs in the space of one week. The band signed to Phonogenic in 2005, and released an EP on Last.FM. The band's influences include a diverse group of artists that include U2, The Police, The Neptunes, Timbaland, and Van Morrison, all of which contribute to their distinct sound.
The Script released their debut single "We Cry" on 14 April 2008, it was given 'song of the day' by Jo Wiley on BBC Radio 1. The track managed to get to number 15 in the UK Singles Chart and number 9 in the Irish Singles Chart. Their second single, 'The Man Who Can't Be Moved', was released on 15 September 2008. The single reached number 2 in both the UK and Irish singles chart. The band released their debut album on 11 August 2008, this was named 'The Script'. The album reached number 1 in the UK Album Chart with sales of 20,240 copies. The album spent three weeks in the top ten and was the eighteenth best selling album in the UK of 2008.The album also went to number 1 in Ireland. The Irish office of Sony BMG music presented the group with their first multi-platinum disc for over 600,000 sales of this album.
The Script received an award at the World Music Awards for 'Best Selling Irish Act' of 2008.
'The Script' album cover.
The second album was released by the script on the 13th September 2010. 'Science and Faith entered both the Irish and the UK album chart at number 1 selling 70,816 copies in its first week in the UK. The album also managed to reach number 2 in the Australian album chart and number 3 in the US album chart. It was a huge success worldwide.
Album cover from the second album released by The Script, 'Science and Faith.
Textual Analysis of 'The Script- Before The Worst'
The video I am analysing is 'Before The Worst' by the the Irish alternative rock band 'The Script'. The song is from their debut album 'The Script'. This video is directed by Paul Minor. The song has an alternative rock genera and this comes across in the video with the clothes that each of the band members are wearing and also the instruments used in the video.
There are not many links between the lyrics and the visuals in this song because a lot of the video involves the band members performing a sound check before a concert. The only link I noticed in the song is the song is talking about before the worst and the video uses the concept of 'before'. This is shown when they are doing the sound check 'before' the concert in the video, and he is in Ireland 'before' everyone else when the streets are empty.
There are not many relationships between the the music and the visuals in the song. There are small parts where the camera cuts to the beat of the song, this happens at some points in the video when the lights go down and there are spotlights on behind the band. After this part of the video the lead singer is in Ireland without any people there and it gives a very calm feel, this is used because at this time in the video the music is an instrumental so it is also very calm. this is an example of the video changing pace with the music.
There are a lot of close ups with all of the band members in the song. The band is aimed at mainly women because a lot of woman find the band members attractive, this is a big selling point for the record label and the band, this is why they include a lot of close ups in the video. All videos by 'The Script' seem to have the concept of a heart broken guy. The lead singer always seems to have relationship problems and this has also been included into the lyrics of this song.
The majority of the video is of the band performing a sound check on stage in an arena before a concert. They may have used this idea in the video to promote themselves as a bend and promote their concerts. People could see this video and decided that the band would be great to see in concert from the scale of the venue that they are performing at in the video. They also could have used a concert setting to give the audience an idea that they are a major band. It suggests that they want to be seen as a major artist that plays at huge venues in front of thousands of people.
I get the sense that the artist is on sexual display in this video, there are a lot of close ups of the lead singer and this would appeal to the bands target audience because a lot of women find this man attractive. The fact that he seems single from the types of songs that he sings also helps because women think maybe they have a chance to be with the lead singer. This would help them to sell singles.
This music video is both performance based and concept based. The performance based aspect of it comes from them doing the sound check before a concert. They are up on stage as a band performing the song just as they would be doing when performing the song in the concert. The concept based aspect of it is where they keep everything being before as I have already mentioned, when they are doing the sound check before the concert in the video, and he is in Ireland before everyone else when the streets are empty. I think that it is more performance based than concept based but it does have elements of concept in it.
To summarise this video up, I would say that it focuses a lot on the fact that the lead singer has broken up with his partner and is now single, they also show a lot of close ups of him. They use these two techniques to appeal more to their target audience, putting the band on sexual display will appeal to the women and the fact that he is not good with love will make the audience feel sorry for him. This is all used to target a female audience and get a lot of sales. I think this video is very effective.
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